
Passionate Advocates Backed by Decades of Experience
At Goldberg & Loren, we know what it takes to pursue the outcome you deserve. Founded by George Goldberg, who began his career in 1994 defending airlines before switching to the plaintiff side in 1996, our firm brings a rare insider perspective to every personal injury case.
“Our philosophy is simple: work harder than our opponents, understand the defense playbook, and fight relentlessly for our clients.”
Meet the Attorneys






















Trust Our Track Record of Winning
Personal Injury Practice Areas
Car Accidents
From rear-end collisions to multi-vehicle pileups, we fight to recover maximum compensation for injuries caused by negligent drivers.
Car AccidentsTruck Accidents
18-wheeler and commercial vehicle crashes demand specialized expertise. We take on trucking companies and their insurers head-on.
Truck AccidentsMedical Malpractice
When healthcare providers fail their duty of care, the consequences can be devastating. We hold them accountable.
Medical MalpracticeWrongful Death
Losing a loved one to negligence is devastating. We pursue justice and financial security for surviving families with compassion and tenacity.
Wrongful DeathMotorcycle Accidents
Motorcyclists face unique risks and bias. We level the playing field and fight for the full compensation riders deserve.
Motorcycle AccidentsWorkplace Injuries
Construction accidents, repetitive stress injuries, toxic exposure: we fight for workers when employers cut corners on safety.
Workplace InjuriesThe Firm That Fights Differently
Defense-Side Origins
George Goldberg spent his early career defending corporations, so he knows every tactic they use. Now he turns that insider knowledge against them, on your behalf.
Always Accessible
When you call, our legal team gets to work on your case right away. No runaround, no voicemail purgatory. We keep you informed at every step.
Pay Nothing Unless We Win
Zero upfront costs. Zero risk. We work on contingency because we believe in the cases we take, and we only get paid when you do.
George Goldberg
Founding Partner • J.D. Magna Cum Laude, University of Miami
“I started on the defense side. I know every trick they use. Now I use that knowledge to fight for people who need it most.”
With over 32 years of trial experience and more than 20,000+ cases handled, George began his career in 1994 defending airlines and corporations—giving him rare insight into how the other side operates. Since 1996, he’s used that insider knowledge exclusively for plaintiffs, building Goldberg & Loren into a firm with a 98% success rate.
What Our Clients Say
“George Goldberg is a fantastic lawyer. He is kind, professional, and incredibly knowledgeable. He made a stressful process feel manageable and fought hard for my case.”
“The entire firm made me feel comfortable from the first meeting. They communicated throughout the entire process and kept me informed every step of the way.”
“Easy to work with and great communication throughout. They made sure I was taken care of and the settlement far exceeded what the insurance company initially offered.”
Frequently Asked Questions
We understand you have questions after an injury. Here are the ones we hear most often. For a personalized answer, call us directly.
Every case is different, but insurance companies have teams of lawyers protecting their bottom line. Having an experienced attorney levels the playing field and typically results in significantly higher compensation, even after attorney fees.
Nothing upfront. We work on a contingency fee basis, meaning we only get paid when you win your case. There is zero financial risk to you.
We strongly recommend consulting with an attorney before giving any recorded statements. Insurance adjusters are trained to minimize payouts, and anything you say can be used to reduce your claim.
Timelines vary based on the severity of injuries, complexity of the case, and whether it goes to trial. Most personal injury cases settle within 6–18 months. We keep you informed at every stage.
Case value depends on medical expenses, lost wages, pain and suffering, and long-term impact. Contact us for a free, no-obligation case evaluation and we'll give you an honest assessment.
Ready to Fight for the Justice You Deserve?
Schedule a free, no-obligation consultation. We'll review your case, explain your options, and fight to get you the compensation you're owed.
1-888-352-9243